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So your ready to create cash infusions into your business am I right? Love that for you. The possibilities are truly endless when it come to creating cash infusions with in your business. 

You might be wondering though what exactly are cash infusions? Cash infusions are distributions of money into your business that can come suddenly as a result from certain activities that took place and action that was taken. 

Cash infusions also happen as a result of you bringing massive awareness to your business and offers and marketing the need to solve the problem that your ideal client is experience that your offer provides the solution for. When the marketing and sales process is done right, the cash infusions happen in your business helping to ensure that your business is sustainable, has recurring income and on the path to scale. 

My #1 way to create cash infusions with in a business is through launching.

What is launching?

Simply put a launch is a promotional strategy for...

I've heard time after time how marketing can feel hard. When you feel like you get a hang on your marketing things change, your consumer consumption patterns change or new and shiny marketing ways are introduced.

I keep up with marketing trends and patterns for a living and I get why marketing can feel overwhelming at times. It's hard to keep up with it all. What if I shared a way that simplified the way we approached your marketing? Slimming the way we market. 

The way this is done is by introducing a marketing funnel to your business. A marketing funnel allows for you to open up the client journey through a 5 step marketing approach that we will break down in this blog post. Your marketing funnel is your entry point for your customer journey that a potential customer goes through.

Now let's break down each phase for you.

Awareness 

Creating awareness is the entry point to your marketing funnel. In the awareness stage of a business it's key to let your potential clients...

You are reading this blog post because you want to create an epic freebie that will serve your lead magnet to convert into high ticket sales. 

Maybe you’ve created a freebie in the past but saw little to no results which left you wondering what the point of creating one was in the first place. 

You didn’t see growth in your email list
Your offers weren’t selling like hot cakes
You’re unsure if these were qualified leads.

It’s time to change that. It’s time to build a lead magnet that:
Get your ideal clients attention.
Builds know, like and Trust.
Can position your offers for sales.

Ready to build a lead magnet that brings in qualified leads into your business pipeline? 
A lead magnet that provides the opportunity for high ticket sales and for new leads to enter the buyer's journey.

Build your lead magnet in 4  steps. When mapping out your lead magnet you will want to start with step number 1. which is:

1. End goal of lead magnet...

If you find yourself asking “is the market too saturated?” or “why are dream clients not purchasing my offers?” This blog post is for you! Oftentimes I have conversations where a person has this amazing offer but their ideal client is not purchasing it. Which leaves them wondering “what they are doing wrong?”

The truth of the matter is that there are many people waiting to work with you. No the market is not saturated and no you shouldn’t give up. 

So how can you stand out in the market and welcome paying dream clients? I help you define that in a couple steps below!

Step 1: Have a transformational offer

One must not remiss having an offer that is rooted in transformation that your ideal client is actually seaking. When your offer solves a problem that your ideal client is seaking to have solved it becomes more prominent to your ideal client that you are the person to solve their problem. 

If your...

Picture being super excited to launch a new offer to your audience. It’s an offer of value and highly transformational for them and you just can’t wait to get in your ideal clients hands.

Now imagine having a set goal to sell out and actually meeting that goal at the end of the launch. How would that feel to be able to sell out that offer?

It’s totally possible which is why today I’m going to teach you the launch content strategy that will help get you there. It’s time to have your content start working smarter not harder when it comes to your launches. Your content should be doing the heavy lifting it's intended to do for your business to help drive awareness, trust and sales with your launch.

I am going to break down a simple and effective content launch strategy for you that is easy for you to implement. Here we go:

Let’s start by saying that you are launching an offer that is $1,000+. This is a higher investment so we are looking to have a...