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How many people do we have in your audience that are in awareness and currently 

For simplicity we can say that you have 1,000 followers on IG. Of the 1,000 about 30% are collectively and actively consuming your content are watching your stories or in your DMs. 

30% of 1,000 is about 300 people who are actively aware that you exist and know that you can help them with your specific set of expertise. 

based on the 300 people who in our current awareness pool roughly what percentage can we see converting once a launch happens? 

I have seen percentages range from 3-10% (sometimes even higher) for clients and myself  which would mean 9 to 30 potential clients based on the 3-10%. 

Based on that knowledges you can start creating a launch strategy that allows you build that awareness, attraction and conversion to the offer, service or product that you are selling. 

Now let's say that you are selling a program that is $2,000.

3% = 9 clients X $2,000...

You have a business that you are actively promoting and showing up for but for one reason or another the sales that you are looking to have in your business are not happening just yet. In this blog post we bring awareness to why this might be. Let's do this by creating more sales success in your business by auditing what is currently happening in your sales funnel. 

By doing this we find out whether the problem in your sales system is a:

• Messaging problem
• Service, offer or product problem
• You problem

The sales funnel consists of 5 step process that your ideal client goes through. This sales process takes them from lead that might benefit form your offer to a full on paying client. Because it is a 5 step process its important to note where your sales funnel might be leaking in performance so we can fix it to ensure more sales in your business. 

Your sales funnel consists of 5 steps. They are:

• Generating leads
• Getting on sales calls 
• Following up 
• Asking...

So your ready to create cash infusions into your business am I right? Love that for you. The possibilities are truly endless when it come to creating cash infusions with in your business. 

You might be wondering though what exactly are cash infusions? Cash infusions are distributions of money into your business that can come suddenly as a result from certain activities that took place and action that was taken. 

Cash infusions also happen as a result of you bringing massive awareness to your business and offers and marketing the need to solve the problem that your ideal client is experience that your offer provides the solution for. When the marketing and sales process is done right, the cash infusions happen in your business helping to ensure that your business is sustainable, has recurring income and on the path to scale. 

My #1 way to create cash infusions with in a business is through launching.

What is launching?

Simply put a launch is a promotional strategy for...

Feeling like you are talking to the void when you show up face to cam to talk about your amazing offer? Don't worry your not alone. Your audience is probably just fatigued by seeing so many people show up to sell their offers the same way, 

That is why today I want to shake things up for you and share three different ways in which you can present your offer and services in a mind blowing way. 

I love to stir things up when it comes to my sales game by giving my audience an array of perspectives in which they can start asking 'how can I work with her? so let's get to it!

Behind the scenes

Not enough behind the scene is ever shared. Often times you find yourself working so hard on an offer and forgot to bring your audience on that journey making it harder for your audience to understand why your offer is the best thing since sliced bread. 

Ways to show behind the scene:

• Working or updating your signature offers 
• What clients are saying while working with you ...

The truth of the matter is that you have great opportunities to be able to stop trading so much time for money. 

Do a quick audit by answer the following three questions:

• Where is my time being spent?
• Where can I cut back and regain some of that time?
• How can I take some of that time back?

If you answered these questions and found that yes it's time to regain some of your time back then keep reading because I will share 3 ways to regain some of your time without sacrificing the income! In fact the tips I am about to share can in fact increase your income too. Win win right? 

Turn your proven methodologies into a 1 to many model

 Right now you might be doing a lot of done for you or one on one services that are keeping you capped on time and the amount of clients that you are able to welcome in. If this scenario rings true for you my biggest tip of advice is to turn your proven methodology into a one to many model.

What is a one to many model? This simply...

One of the best decisions you might make in your business is bringing on help before you are actually ready for the help. Let me tell you why I truly believe in getting help before you are ready. The #1 reason why I believe in getting help in your business before it's actually needed is so that you can make decisions in your business from an empowered place vs. a place of overwhelm. This will also ensure that you are hiring and outsourcing right the first time. 

As a business owner you have the pulse of your business in your hands and you will know when certain parts of your business are starting to get busier, take more time, require more energy or have you going in all sorts of directions. This might be because you are entering a state of expansion in your business. You can usually foresee this type of expansion coming as we plan ahead for what things are looking like in our business through planning, goals and projections. 

When you keep an eye open for what's ahead in...

I've heard time after time how marketing can feel hard. When you feel like you get a hang on your marketing things change, your consumer consumption patterns change or new and shiny marketing ways are introduced.

I keep up with marketing trends and patterns for a living and I get why marketing can feel overwhelming at times. It's hard to keep up with it all. What if I shared a way that simplified the way we approached your marketing? Slimming the way we market. 

The way this is done is by introducing a marketing funnel to your business. A marketing funnel allows for you to open up the client journey through a 5 step marketing approach that we will break down in this blog post. Your marketing funnel is your entry point for your customer journey that a potential customer goes through.

Now let's break down each phase for you.

Awareness 

Creating awareness is the entry point to your marketing funnel. In the awareness stage of a business it's key to let your potential clients...

Your client experience can make or break your business. I know, such a bold statement to make. But at the core of my being I truly believe that without a great client experience a business can only be sustained for so long.

One of my favorite quotes by Maya Angeluo goes as followed, “People will forget what you said, people will forget what you did, but people will never forget how you made them feel."

This is ever more true when it comes to your business and the client experiences that you provide. By ensuring that your client experience is strong and a true priority you are setting your business up for long term client fulfillment and success. After all, when extraordinary client experience is provide your chances of increasing:

• Client retention 
• Word of mouth advocacy 
• Business referrals 

happen with much more ease. Wouldn't it be nice to have dream clients come to you rather than you doing constant outreach? I thought so too. 

But the opposite is also...

One of the best ways to grow and scale a business is to create goals that support the journey of doing just that -growing and scaling. You would think it would be that easy right? You set a goal and you achieve it.

But on the contrary, what happens when you enter a repeatable cycle of  setting and forgetting the goals? It doesn't look as easy after all through those lens does it now. 

This happens oh too often but after reading this blog post I will share a simple and effective hack that will help you crush your business goals. It's really simple actually it's the act of setting habits for your goals. 

But why is this often missed? Let me be super honest with you, most people get super giddy at setting goals -I'll be super transparent with you... I can be this way.

We get super excited about the goals that we set that we often forget to set the habits that enable the ACTION we need to take to help us in achieving our goals.

Ask yourself, how many times have you...

Some time ago I got tired of being on the business hamster wheel.

You know, that feeling of never finishing up the massive to do list, not seeing past what’s in front of me and ultimately being consumed with working in my business.

 The painful truth was that doing all of that was maybe giving me short term success but never the sustainable long term success I wanted deep down.

 Trying to build your dream business and wealth while running on the business hamster wheel gets tiring after a while. It happens to the best of us.

Then, I had the opportunity to do some introspection, get grounded and in touch with my business- it was scary and I went for it.

I went for a good face to face stand off with my own self on where I was and ultimately where I wanted to be. These growth pains and reality checks were all necessary to step into the big picture CEO thinking I needed.

After that, I felt so refreshed and gained so much clarity on how to do big picture CEO embodiment...